Since the new era, the reform of "three education" in vocational education has become the key to enhance the adaptability of vocational education and realize the high-quality development of vocational education. The vocational skills competition has an extremely significant impact on the reform of teachers, teaching materials and teaching methods, which is conducive to comprehensively deepening the reform of the "three education". Taking medical cosmetology technology major as an example, this paper explores the important influence of vocational skills competition on the reform of "three education" in higher vocational colleges.